Jacked
Project
Client
Jacked
Director
Giada Bossi
Our Role
Executive Production
Description
Set against the vastness of the open sea, this spot follows Olympic champion Federica Pellegrini as she takes on the raw challenge of open-water swimming. The narrative weaves strength, endurance, and elegance into a cinematic journey that echoes the brand’s values of resilience and timeless performance. Shot with a focus on elemental contrasts—water and body, silence and breath—the film captures Pellegrini’s grace under pressure in a bold and immersive visual language.